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About Us

About Vitalize Medical & Aesthetics

Our licensed skin care medical providers and estheticians provide treatment options for men and women.

From weight loss and anti-aging theory to hormone replacement and hair restoration treatments, Vitalize offers a comprehensive range of advanced therapies to help youthful looks, and a more healthy, vibrant and invigorated you!

Our Story

In 2012 a local urologist realized that a large population of men suffered symptoms of hypogonadism and conventional medicine was not treating low testosterone….   That idea is what led to the “birth” of Vitalize.  Our mission since day one was to help people feel better and optimize their health with hormone replacement therapy. Developing individualized plans was, and still is, what sets us apart from the rest. During this time, we also realized that there was a huge demand for a successful weight loss program in our area.  Also voted “Best Weight Loss Center in Rochester”,  we have helped hundreds lose weight, keep it off, and make positive lifestyle changes.

In 2018 Vitalize Medical & Aesthetics was the first of Rochester’s premier medical spas to offer IV Hydration & Vitamin Therapy, way ahead of its current popularity.  We still maintain high medical standards by screening our patients and providing customized treatment for their needs.

Today we are a full-service Medical Spa performing Cosmetic injectables, PRP/PRF, Hydrafacial, Medical Peels, Morpheus8, Massage Therapy, Medical Grade Skincare Products,  along with many other esthetic services still remembering our “roots” and providing male and female hormone replacement, treatment of sexual dysfunction, and weight loss.

Our team of licensed medical professionals take pride in offering customized services to each one of our clients. All while continuing to keep up with the quickly changing and evolving industry standards. We understand you want to look your best, feel your best, and be your best and our focus is to help you achieve that.

Where can you go in Rochester for Weight Loss Management, Hormone Replacement Therapy, IV Hydration & Vitamin Therapy, Massage Therapy, Chiropractic Care and Full Cosmetic & Aesthetic Services!

Vitalize Medical & Aesthetics IS your one stop for health, beauty, and anti-aging.

Take the first step towards

a healthier, Vitalized YOU

OUR TEAM


Samantha

Samantha Sassone, Clinical Director, DNP, AGPCNP-C, LMT

Samantha graduated from Duke University with a Doctor of Nursing, and earned her Bachelors, Masters, and Adult Geriatric Primary Care Nurse Practitioner degree from Keuka College. Samantha is also an Assistant Professor of Nursing at LeMoyne College, where she teaches pathophysiology, pharmacology and advanced physical assessment. She has a wealth of experience working as a registered nurse at the University of Rochester Medical Center in the Medical ICU and Palliative Care Units, along with teaching clinical rotations on Cardiology and Trauma units and has traveled to 5 continents caring for patients. As a provider, she started in facial plastic reconstructive surgery and ENT before joining the Vitalize team.

Samantha is our provider for Bioidentical Hormone Replacement Therapy, Cosmetic Injections, Semaglutide/HCG, and IV Hydration/Vitamin Therapy. Samantha has taken over 60 hours of continuing education credits for advanced management of bioidentical hormone management, and has advanced training in managing complex metabolic syndromes, including obesity. Samantha is VMA’s Licensed Massage Therapist specializing in deep tissue and sports injury, with over 20 years of experience.

She lives in Shortsville, NY with her husband, Mike, and two children, Alex and Leo. In her free time, Samantha volunteers for Global Volunteers leading international service-learning trips for students who provide medical care in impoverished communities and Fairy Godmothers of Rochester. She enjoys reading, cooking, traveling, and Sunday football with her family. Her next trip is to Peru as a volunteer nurse.

With 15 years of nursing experience and spa experience, Samantha brings an extraordinary wealth of knowledge and expertise to her role. She is dedicated to ensuring outstanding support for her clinical staff and delivering top-notch care and quality for her patients. Her family, patients, and love of learning inspire her every day.

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Jamie Borelli, FNP-C

Jamie attended the University of Buffalo and graduated from St. John Fisher as a Certified Family Nurse Practitioner.

Jamie specializes in Cosmetic Injections and primarily performs IV Hydration Therapy services, PRP Hair Restoration, and PRP/PRF Cosmetic injections, along with other services at VMA.

Jamie goes above and beyond to truly listen to and respect her patients, helping them achieve their health and wellness goals. As an engaged member of the American Association of Nurse Practitioners (AANP), Jamie is dedicated to staying up to date with the latest advances in healthcare, ensuring she can offer comprehensive and cutting-edge care to all her patients.

Jamie resides in Greece, NY with her husband, Anthony, and their son, CJ. Her family is her main source of inspiration, especially getting to see CJ learn and grow. Jamie enjoys traveling in her free time, especially to Italy, where she has some family.

Curious about Jamie’s favorite service at VMA? It’s PRF! Known for its natural and remarkable results, PRF carries minimal risk.

Jamie

Rachel

Rachel Gianni, DC

Dr. Rachel Gianni received her bachelor’s degree from St. John Fisher College in 2008. She obtained her doctorate in 2011 from New York Chiropractic College. In 2014, she was certified by Southern California University of Health Sciences in Manipulation under Anesthesia, subsequently becoming Program Director, with privileges at the Ambulatory Surgery Center of Western New York. She is certified by the Surgery Center Academy in Ambulatory Healthcare Strategies. Dr. Gianni is also accredited by the American Association of Sensory Electro-diagnostic Medicine in Pain Fiber Nerve Conduction Study, proficient in the utilization of pf-NCS EDX analysis, diagnostic correlation & interpretation. Rachel won the Democrat & Chronicle Community Choice Award for Best Chiropractor in 2022 at Boev Clinic Spine & Pain Center.

Dr. Rachel Gianni specializes in providing individualized treatments for her patients based on their unique medical history, primary concerns, and comfort level. Her main goals are to eliminate pain, improve function, and increase their overall health.

Rachel enjoys spending time with her family, yoga, shopping, music and traveling to faraway destinations, especially Aruba.

Her favorite product at VMA is Glytone Night Renewal Cream. Why? It offers a great combo of glycolic acid and retinaldehyde to even skin tone, helping you glow!


Brittany Hart, RN-BSN

Brittany attended St John Fisher University and graduated with a Bachelor of Science in Nursing in 2019.

She has a background working at Strong Memorial Hospital on the Burn Trauma Step Down unit since 2020.  Due to her experience in a hospital setting, she has a vast knowledge that can extend to our patients not only on the clinical side but with her compassion and drive to provide exceptional medical attention and care.  She is also a licensed nail technician and esthetician, specializing in bridal makeup.

Brittany resides in Rochester, NY with her Fiancé and son, Leo. In Brittany’s free time she loves spending time with her son,  spending time outdoors, traveling preferably beachside.   Brittany is driven to help people become the best version of themselves. This led her to join Vitalize Medical & Aesthetics helping clients internally and externally feel their best.

Curious about Brittany’s favorite service at VMA? Botox/Dysport treatments for the perfect facial symmetry.


Lacy Bauer, RN-BSN

Lacy attended the SUNY Brockport and graduated with a Bachelor of Science in Nursing.

She has a background in Nurse Care Management and in Pre/Post-Anesthesia with extensive experience with IV’s. Her ultimate goal of helping others look and feel their best while building a rapport with patients is what led her to Vitalize Medical & Aesthetics. Her specialty is in IV Hydration/Vitamin Therapy and Weight Loss Management.

Lacy resides in Webster, NY with her significant other, Adam. Lacy enjoys traveling in her free time, spending time on the water, and trying new recipes in the kitchen.

Curious about Lacy’s favorite service at VMA? Vitamin Injections, weekly for a boost of energy and wellness.


Lauren Heberger, Licensed Esthetician, Permanent Make Up Artist

With an Associate Degree in Science and a plethora of certifications, including ones from Continental School of Beauty, Amy Kernahan Academy, Prettyology Academy, and Vicky Martin Method 3D Areola Restoration. Lauren brings a wealth of knowledge and expertise to her work. She is always on the lookout for new opportunities to expand her skillset and stay at the forefront of the industry.

Lauren takes pride in providing the best Hydrafacial MD experience to all her clients. She provides many services including but not limited to Dermaplaning, Lash Lifts/Tints, Microneedling, Medical Grade Peels, Sublative Laser treatments, Tiny Tats, Microblading, and Wax services.

Lauren keeps busy with her microblading and permanent makeup business, PoshPMU & Esthetics at The Collective by REVIVE.

Based in Rochester, she lives with her fiancé, Shane, and her fur babies Lucky & Marv. She is excited to get married in Harwich Port, MA in July 2024. Lauren finds inspiration from her family and clients. Sedona is by far her favorite place she has visited.

When it comes to her favorite product at VMA, there’s no doubt – it’s C E Ferulic. Why does she love it so much? Because it’s simply liquid gold and is scientifically proven to work for the appearance of fine lines and wrinkles, photodamage, and brighten your skin.

Lauren

Amber

Amber Jakubonski

Office Coordinator

Amber’s main focus is making sure VMA is organized and running smoothly for the team and their patients/clients. She knows most patients by name and greets all with her bashful smile and warm heart.

She has a knack for finding ways to bring tranquility and joy into any situation, plus she truly cares about helping people.

Amber lives in Victor with her husband Justin, and their two amazing children, Andrew and Camryn and is busy being their biggest cheerleader at all their activities. She enjoys camping, exploring the great outdoors by hiking and biking – but especially loves to explore the majestic Adirondack region.

Her favorite service at VMA is Hydrafacial MD. This versatile treatment targets a lot of the typical concerns VMA clients come in with. She loves how Hydrafacial MD can get a client glowing with instant results with no downtime!


Kaitlin Giardina

PATIENT/MARKETING COORDINATOR

Kaitlin is an experienced sales professional with a success in various industries.  With prior experience at Counsyl Genetics (Myriad) and Paychex Inc she has skills in client support, payroll and HR, and business development.  She earned an Associates Degree in Business Administration, holds certifications in Sandler Sales Training, Emotional Intelligence and Personality Profile Sales Training, and Salesforce Training.

Kaitlin resides in Hilton, NY with her husband, Samuel, and her three children: Avery, Emma, and Samuel.  Her family serves as one of her main driving forces in life.  She is an avid reader and belongs to 3 different book clubs.   Working out is a form of self-care for her.

Her favorite treatment is dermal Lip Filler:  Watching the transformation for patients and how confident they feel after receiving the treatment. Instant gratification.

Your Path to Better Wellness Starts Here

Request an appointment today and start your journey with us.